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Excel Modelling Case Study: Financial Feasibility for a Townhouse Development

A detailed case study showcasing how Excel modelling was used to create a financial feasibility analysis for a townhouse development project.

Introduction

When a local property developer approached us to assess the financial feasibility of a 12-townhouse development in Sydney, they needed a comprehensive model to evaluate potential profitability and financing requirements. Using Excel, we developed a robust financial model tailored to their needs. This case study walks you through the process, highlighting key techniques and the value delivered.


Project Overview

The developer planned to construct 12 high-quality townhouses on a 2,500 sqm site. Key challenges included managing rising construction costs, securing adequate financing, and projecting rental yields in a competitive market.

Key Objectives:

  1. Assess Financial Feasibility: Determine project profitability under various scenarios.
  2. Analyse Financing Options: Develop a debt-equity structure aligned with cash flow needs.
  3. Evaluate Sensitivity: Identify potential risks in cost escalation and market conditions.

Approach

We structured the financial model in Excel, focusing on clarity, flexibility, and actionable insights. Below is a breakdown of the components we developed.


1. Cost Breakdown Schedule

To account for all expenditures, we created a detailed table categorising costs into labour, materials, approvals, and contingencies.

Example Cost Breakdown:

Expense CategorySubcategoryEstimated Cost ($)
Labour CostsContractors1,200,000
Site Supervisors300,000
MaterialsConcrete and Steel800,000
Electrical Equipment150,000
ApprovalsCouncil Fees50,000
Zoning Compliance25,000
ContingenciesMiscellaneous100,000

Tools Used:

  • Excel Formulas: Applied =SUM() to aggregate totals for each category.
  • Dynamic Ranges: Enabled updates as new cost estimates were added.

2. Cash Flow Forecasting

To ensure adequate cash flow, we developed a forecast tracking inflows (from sales) and outflows (construction and loan repayments).

Cash Flow Forecast Example:

PeriodOpening Balance ($)Inflows ($)Outflows ($)Closing Balance ($)
Q1500,00001,200,000-700,000
Q2-700,0002,400,000800,000900,000
Q3900,0001,200,000600,0001,500,000

Tools Used:

  • Conditional Formatting: Highlighted negative balances to flag funding gaps.
  • Loan Drawdown Triggers: Automated the timing of debt drawdowns using IF() formulas based on negative cash flow.

3. Depreciation and Tax Modelling

We modelled depreciation for tax purposes, factoring in capital works deductions under Australian tax law.

Depreciation Schedule:

AssetCost ($)Useful Life (Years)Annual Depreciation ($)
Building Structure5,000,00025200,000
Fixtures & Fittings300,0001030,000

Tax Benefits:

The model calculated annual tax savings by applying the developer's marginal tax rate to depreciation expenses.


4. Debt-Equity Financing Analysis

To manage the funding needs, we developed a debt-equity financing plan that balanced risk and returns.

Loan Schedule:

PeriodOpening Balance ($)Interest ($)Repayment ($)Closing Balance ($)
Q11,000,00025,000200,000825,000
Q2825,00020,625200,000645,625

Debt-Equity Ratio:

We modelled multiple scenarios with varying equity contributions to assess the impact on interest costs and return on investment.


5. Revenue and Growth Projections

The revenue forecast included unit sales and expected growth in property values.

Revenue Projections:

Unit TypeUnits SoldSale Price per Unit ($)Total Revenue ($)
Standard Units8900,0007,200,000
Premium Units41,200,0004,800,000

Tools Used:

  • Growth Rate Projections: Applied =FV() to model potential appreciation in property values.

6. Scenario and Sensitivity Analysis

To evaluate risks, we performed a scenario analysis focusing on:

  • Cost Escalations: Material price increases by 10–15%.
  • Sales Delays: Extended sales timelines by 6 months.
  • Market Conditions: Variability in interest rates.

Scenario Table:

ScenarioMaterial Costs ($)Interest Rate (%)Total Profit ($)
Best Case2,000,0005.02,500,000
Base Case2,200,0005.52,000,000
Worst Case2,500,0006.01,500,000

Tools Used:

  • Data Tables: Automated scenario comparisons using Excel’s What-If Analysis.

Results and Insights

  1. Profitability Confirmed: The project showed a base-case profit margin of 25%, exceeding the developer's benchmark of 20%.
  2. Funding Plan Finalised: A 60:40 debt-equity ratio was deemed optimal, reducing interest costs while maintaining flexibility.
  3. Actionable Insights Delivered:
    • Allocating 10% of the budget to contingencies mitigated risks from material cost escalations.
    • Staggered sales strategies minimised holding costs in a softening market.

Conclusion

This project demonstrates how Excel modelling can empower property developers to make informed decisions. From detailed cost breakdowns to scenario analysis, the model provided clarity and actionable insights that enhanced project planning. If you’re a property developer looking to streamline your financial planning, adopting robust Excel models is an invaluable step toward success.


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